customer management

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Obsess Over Your Customers, Not Your Rivals

By Tara-Nicholle Nelson
The starting point of most competitive analysis is a question: Who is your competition? That’s because most...
mfCEOs Blog

Fingers crossed for the sweet spot

By Debbie Richardson
To help our clients get into the detail of Market Strategy > Business Planning > Marketing Strategy, we use a...
mfCEOs Blog

What did that client say!….

By Debbie Richardson
Sometimes when you think you are in a conversation with your clients, you really aren’t. We often ask our clients, “...